Yun Fong LIM  (林云峰)       

Professor of Operations Management

Academic Director, MSc in Management (MiM)

Lee Kong Chian School of Business

Singapore Management University

Email: (replace myName with yflim)

Visit my Official Website, ResearchGate, Google Scholar, LinkedIn.



Last updated: Sep 27, 2023

Research Interests:


e-Commerce and Marketplace Analytics


Online Platforms


Warehousing and Fulfillment


Sustainable Urban Logistics


Flexible Workforce and Resource Management







Lim YF, Hu K (2022) Online Business and Marketplaces. (PDF)



Financial Times / UTD Business Journals


Chen S, Yan Z, Lim YF (2023) Managing the personalized order-holding problem in online retailing. Manufacturing and Service Operations Management, forthcoming. (PDF)


Jin Z, Wang Y, Lim YF, Pan K, Shen Z-JM (2023) Vehicle rebalancing in a shared micromobility system with rider crowdsourcing. Manufacturing and Service Operations Management 25(4): 1394-1415. (PDF)


Li L, Fang X, Lim YF (2023) Asymmetric information of product authenticity on C2C e-commerce platforms: How can inspection services help? Manufacturing and Service Operations Management 25(2): 631-647. (PDF)

- Finalist, The Best Student Paper Competition of The POMS-HK International Conference 2022.


Wang P, Pan K, Yan Z, Lim YF (2022) Managing stochastic bucket brigades on discrete work stations. Production and Operations Management 31(1): 358-373. (PDF)


Lim YF, Jiu S, Ang M (2021) Integrating anticipative replenishment allocation with reactive fulfillment for online retailing using robust optimization. Manufacturing and Service Operations Management 23(6): 1616-1633. (PDF)


Deng Q, Fang X, Lim YF (2021) Urban consolidation center or peer-to-peer platform? The solution to urban last-mile delivery. Production and Operations Management 30(4): 997-1013. (PDF)


Lim YF, Lu B, Wang R, Zhang W (2020) Flexibly serving a finite number of heterogeneous jobs in a tandem system. Production and Operations Management 29(6): 1431-1447. (PDF)


Lim YF, Wang C (2017) Inventory management based on target-oriented robust optimization. Management Science 63(12): 4409-4427. (PDF)


Lim YF (2017) Performance of cellular bucket brigades with hand-off times. Production and Operations Management 26(10): 1915-1923. (PDF)


Lim YF, Wang Y, Wu Y (2015) Consignment contracts with revenue sharing for a capacitated retailer and multiple manufacturers. Manufacturing and Service Operations Management 17(4): 527-537. (PDF)

- CSAMSE Annual Conference Best Paper Award (Honorable Mention), 2015.


Lim YF, Wu Y (2014) Cellular bucket brigades on U-lines with discrete work stations. Production and Operations Management 23(7): 1113-1128. (PDF)


Ang M, Lim YF, Sim M (2012) Robust storage assignment in unit-load warehouses. Management Science 58(11): 2114-2130. (PDF) (See supplemental materials.)


Lim YF (2011) Cellular bucket brigades. Operations Research 59(6): 1539-1545. (PDF)


Lim YF, Yang KK (2009) Maximizing throughput of bucket brigades on discrete work stations. Production and Operations Management 18(1): 48-59. (PDF)



Specialty Journals


Ang M, Lim YF (2019) How to optimize storage classes in a unit-load warehouse. European Journal of Operational Research 278(1): 186-201. (PDF)


Gao G-X, Fan Z-P, Fang X, Lim YF (2018) Optimal Stackelberg strategies for financing a supply chain through online peer-to-peer lending. European Journal of Operational Research 267(2): 585-597. (PDF)


Qiu R, Sun M, Lim YF (2017) Optimizing (s, S) policies for multi-period inventory models with demand distribution uncertainty: Robust dynamic programming approaches. European Journal of Operational Research 261(3): 880-892. (PDF) (See supplemental materials.)


Lim YF, Zhang Y, Wang C (2015) A quay crane system that self-recovers from random shocks. Flexible Services and Manufacturing Journal 27(4): 561-584. (PDF)


Ramakrishna KS, Sharafali M, Lim YF (2015) A two-item two-warehouse periodic review inventory model with transshipment. Annals of Operations Research 233(1): 365-381. (PDF)


Bartholdi JJ III, Eisenstein DD, Lim YF (2010) Self-organizing logistics systems. Annual Reviews in Control 34: 111-117. (PDF)

- A keynote paper in INCOM 2009, Moscow, Russia.


Bartholdi JJ III, Eisenstein DD, Lim YF (2009) Deterministic chaos in a model of discrete manufacturing. Naval Research Logistics 56(4): 293-299. (PDF)


Bartholdi JJ III, Eisenstein DD, Lim YF (2006) Bucket brigades on in-tree assembly network. European Journal of Operational Research 168(3): 870-879. (PDF)


Henz M, Yap RHC, Lim YF, Lua SC, Walser JP, Shi XP (2004) Solving hierarchical constraints over finite domains with local search. Annals of Mathematics and Artificial Intelligence 40: 283-301. (PDF)


Lim YF, Chen K, Jayaprakash C (2002) Scale-invariant behavior in a spatial game of prisoners’ dilemma. Physical Review E 65: 026134. (PDF)


Lim YF, Chen K (1998) Dynamics of dry friction: A numerical investigation. Physical Review E 58(5): 5637-5642. (PDF)



Refereed Book Chapters


Wang C, Lau HC, Lim YF (2015) A rolling horizon auction mechanism and virtual pricing of shipping capacity for urban consolidation centers. Corman F et al. eds. Computational Logistics. ICCL 2015. Lecture Notes in Computer Science, vol 9335, 422-436, Springer, Cham. (PDF)


Lim YF (2012) Order-picking by cellular bucket brigades: A case study. Manzini R ed. Warehousing in The Global Supply Chain (Springer-Verlag, London), 71-85. (PDF)



Research Grants:


Key Program of National Natural Science Foundation, Project Title: Theories and Methods of New Retail Operations Management, Award Amount: S$465,334, 2020-2024.


MOE Tier 1 Academic Research Fund, Project Title: Integrating Inventory Management and Order Fulfillment for Online Retailing, Award Amount: S$135,840, 2017-2019.


A*STAR - SERC Grant, Project Title: Market Mechanisms for Multi-Party Coordination of Urban Logistics Operations, Award Amount: S$578,400, 2013-2015.


Neptune Orient Lines (NOL) Fellowship, Project Title: Robust Warehouse Management, Award Amount: S$140,000, 2012-2014.



Editorial Positions:


Senior Editor, Production and Operations Management, 2021-present.


Associate Editor, Naval Research Logistics, 2020-present.


Guest Editor, Production and Operations Management, 2020.

· Special Issue on Managing Autonomous and IoT-driven Intralogistics Operations


Guest Editor, Naval Research Logistics, 2019.

· Special Issue on Analytics and Operations of Online Retailing (Link)



Graduate Students / Postdocs:


Yujie SUN (PhD, expected 2025)

  – Winner, Presidential Fellowship 2023


Ruijie ZHANG (PhD, 2018-2023)

  Assistant Professor, School of Entrepreneurship and Management, ShanghaiTech University

  – First Prize, The Best Student Paper Competition of The POMS-HK International Conference 2022

  – Winner, Presidential Fellowship 2021 and PhD Student Life Award 2021


Linqiu LI (Postdoc, 2021-2022)

  Assistant Professor, School of Management, University of Science and Technology of China

  – Joint work: MSOM 2023

  – Finalist, The Best Student Paper Competition of The POMS-HK International Conference 2022


Peng WANG (PhD, 2016-2021)

  Assistant Professor, School of Business, Singapore University of Social Sciences

  Joint work: POM 2022

  – Winner, Presidential Fellowship 2020 and PhD Student Life Award 2019


Qiyuan DENG (PhD, 2015-2020)

  Assistant Professor, School of Management and Economics, Chinese University of Hong Kong    


  Joint work: POM 2021

  – Finalist, The Best Student Paper Competition of The POMS-HK International Conference 2020


Song JIU (Postdoc, 2016-2019)

  Associate Professor, School of Economics & Management, Southwest Jiaotong University

  Joint work: MSOM 2021


Chen WANG (Postdoc, 2012-2015)

  – Lead Data Scientist, DBS

  – Joint work: MS 2017


Yue WU (MSc, 2009-2011)

  Associate Professor, Katz Graduate School of Business, University of Pittsburgh

  Joint work: MSOM 2015, POM 2014   

  – 2nd Prize, The MIT Sloan’s 7th Annual Operations Simulation Competition 2011



Invited Conference Presentations:


Keynote Speaker,

The 6th IEEE Symposium on Analytics and Risk, 2021.

Plenary Speaker,

Thought-Leaders Workshop on Future of Retail Operations, Technical University of Munich, 2018.

Plenary Speaker,

The 6th International Conference on Electronic Business, 2017.

Honorable Speaker,

ORSCM Summer Workshop, National Tsing Hua University, 2017.

Keynote Speaker,

International Workshop on Intelligent Supply Chain Management, Zhejiang University, 2018.

Keynote Speaker,

SMU Industry Leaders Dialogue, 2016.

Keynote Speaker,

Express, Logistics, and Supply Chain (ELSC) Conclave, 2015.

Keynote Speaker,

ISES Industry Forum, 2014.



Presentation Slides:


My main contribution to the area of Flexible Workforce and Resource Management is introducing the Cellular Bucket Brigades —  a way to coordinate workers in a production line where work content is distributed on both sides of an aisle. This idea can be applied to (i) warehouse order-picking and (ii) dynamic U-line balancing. See here for a summary.


See here for a review of bucket brigade assembly lines.



Industrial Projects:


Alibaba, Zalora, Resorts World Sentosa, KTP Hospital, YCH Group, McMaster-Carr Company





Yun Fong LIM is Professor of Operations Management at the Lee Kong Chian School of Business, Singapore Management University (SMU). He is also Academic Director of the MSc in Management (MiM) Program at SMU. He has been a Chang Jiang Chair Professor, Lee Kong Chian Fellow, MPA Research Fellow, and NOL Fellow. Yun Fong’s research has appeared in Operations Research, Management Science, Manufacturing and Service Operations Management, and Production and Operations Management. He has delivered keynote and plenary speeches in several international conferences. In addition, his work has received funding by MOE, A*STAR, and NNSF, and media coverage by The Business Times, CNA938, and Channel 8. His current research interests include e-commerce and marketplace analytics, online platforms, warehousing and fulfillment, sustainable urban logistics, and flexible workforce and resource management. Yun Fong serves as Senior Editor for Production and Operations Management and Associate Editor for Naval Research Logistics. He has placed his students to CUHK (Shenzhen), USTC, and SUSS.

Yun Fong is a recipient of the SMU Teaching Excellence Innovative Teacher Award. He teaches both undergraduate and postgraduate courses in Operations Management. He has provided consulting service and executive development to corporations such as Alibaba, Maersk, McMaster-Carr Company, Resorts World Sentosa, Schneider Electrics, Temasek Holdings, and Zalora. Yun Fong obtained both his PhD and MSc degrees in Industrial and Systems Engineering from the Georgia Institute of Technology.